B2B & CORPORATE
Subject: QRIDIAN/The Institute of Advanced Wandering
1.0 EXECUTIVE SUMMARY
We turn any space, from a local park to a corporate venue, into an interactive, story-driven journey. Using a mix of beautiful physical maps and clever digital tools, we help people explore, connect, and play without leaving a footprint on the land or a trace on their privacy.
2.0 SPATIAL STEWARDSHIP: ACTIVATING YOUR SPACE
From Pop-up to Permanent: We’re flexible because we know every site is different. Whether you need a high-energy weekend event or a fixture that stands the test of time, we work with you to ensure our presence fits your vision perfectly.
2.1 Pop-Ups: Perfect for launch weekends. We use digital handshakes and portable kits to create huge excitement with zero permanent impact on the environment. We come, we play, and we leave no trace.
2.2 Sustained Magic: For those looking for year-round engagement, we design low-profile, weather-resistant markers that allow the adventure to be played throughout the seasons.
3.0 THE QRIDIAN EXPERIENCE: OUR THREE PILLARS
Real-World Engagement: We design experiences that encourage players to look up at the environment, not down at their screens.
3.1 Physical Craftsmanship: Tactile tools built for the field.
Bespoke Cartography: Site-specific, hand-drawn maps available as digital downloads or ruggedised fabric prints.
Ruggedised Waypoints: Vandal-resistant, weatherproof interactive markers engineered to withstand the elements.
3.2 Narrative Engineering: Custom storytelling tailored to your site.
Heritage Curation: Transforming factual research and local history into structured, interactive journeys.
Creative Lore: Non-linear Rashomon-style mysteries where visitors piece together clues to reveal the narrative
3.3 The Economy Layer (The Satchel Protocol): Deepening engagement through play.
The Satchel: A digital inventory system for discovering and collecting virtual items during exploration.
The Forge & Market: A gamified economy where participants synthesise raw materials into high-value goods or engage in face-to-face bartering.
4.0 OUR PRIVACY PROMISE: THE "TRIPLE-LOCK"
Ethical Engagement, Safe for Everyone: We want people to feel safe and free while they play. That’s why we’ve built our tech to be privacy-first from the ground up.
4.1 No Accounts: Participants scan and play instantly. No sign-ups, no profiles, and no passwords.
4.2 No GPS Tracking: We respect your movement. We use interaction-based tracking—only recording when you choose to scan a point—never your live location.
4.3 No Paper Trail: We operate a delete-by-default policy. Once the session ends, all personal identifiers are purged.
5.0 SEEING THE IMPACT: INSIGHT & FLOW
Understanding how people move and play: We don’t just set up a game and walk away; we help you see your site through the players' eyes. By using clever trail design and point-weighting, we open up the map, helping visitors discover the specific locations and landmarks that make your site special.
5.1 Designing for Movement: Need to ease the pressure on a high-traffic trail? Or perhaps you want to invite people to a quiet, unseen corner of the park? We design our routes to naturally draw people toward specific areas. This helps you balance the crowd while making sure local amenities, like a perfectly timed coffee at the cafe, feel like a natural part of the adventure.
5.2 The Stickiness Factor: We measure how well the game holds attention. Our framework consistently keeps visitors active, curious, and focused for 3.5+ hours. We’ll show you exactly how long people stayed in the zone and fully invested in exploring your site.
5.3 Behavioural Proof: After the event, we provide a clear picture of the day’s impact. You'll see a breakdown of movement patterns and where people spent the most time, giving you the facts you need to protect sensitive areas or plan future site improvements.
6.0 PROVEN IMPACT: THE HOLMEBROOK PILOT
The Holmebrook Story, Our First Big Adventure: We put our QRidian Engine to the test at Holmebrook Valley Park, and the results were fantastic. We proved that by mixing a compelling story with economy game mechanics in a beautiful park, we could get people moving, thinking, and exploring. Most importantly, we showed that we could drive significant foot traffic to specific spots without leaving a single mark on the land.
Want to know more? Take a look at the Full Impact Report in our REPORTS folder.
7.0 LEADERSHIP & GOVERNANCE: INDEPENDENT BY DESIGN
Total Oversight, Zero Outsourcing: We are a self-funded, independent partnership driven by a genuine passion for spatial storytelling. By keeping every element of QRidian in-house, from the narrative architecture and coding to the physical craftsmanship, we ensure a level of quality and care that only founders can provide.
7.1 Direct Accountability: When you work with us, you work directly with the creators. There are no account managers or outsourced development teams; you have a direct line to the people building your experience.
7.2 Agile & Ethical: Our independence allows us to stick to our Privacy-First principles and move quickly to adapt to your site’s specific needs without the delays of a traditional corporate hierarchy.
7.3 Full-Stack Craftsmanship: We own the entire process. The tech, the lore, and the physical markers are all designed and built by the two of us, ensuring that the digital and physical layers of your site fit together perfectly.
